Digitrac: A new chapter for agricultural farming

Agriculture is one sector in which half of the population is engaged for livelihood. It plays a strategic role in the process of economic development of a country. On July 1, 2015, Prime Minister Narendra Modi launched Digital India to create a digital infrastructure for empowering rural communities, enabling digital delivery of services and promoting digital literacy.

We know the very fact that 68 per cent of India’s population is rural and agriculture is the main source of livelihood for 58 per cent of the population. We can consider the very role of Digital agriculture within Digital India.

It would empower the rural community to realise their full potential, farmers to increase their profitability by gathering all information related to agricultural online.

With this purpose of simplifying farmers’ lives and empowering them, India’s first online tractor platform ‘Digitrac’ was launched.

Digitrac is an online Agri care app that allows farmers to buy tractors and avail different breakthrough services right at their doorstep. The best part of Digitrac is that farmers get factory fresh tractors and as a result, they get to avail huge savings. The tractors are available in four variants and are incredibly affordable yet powerful, and have been laden with a plethora of useful features. Apart from the appealing products and features, it provides ample online tractor services to the farmers such as tractor repair, tractor insurance just in the comfort of their home.

Let’s have a look at some of the services that Digitrac provides:

Doorstep Tractor Service: Experienced engineers and mechanics visit the farmer’s doorstep to service their tractors.

Farm Tagging: The app knows exactly where the farms are. And it tells farmers what’s best for their farms — from the weather and soil condition to pests and more.

Mandi Prices: Farmers can get to know the best price for their harvest with a click.

Tractor Insurance and Loans: The hassles of insurance and loans are over. With just a click, farmers can have an agent that will collect all the necessary papers and complete the process just in the comfort of their homes.